Tag Archives: marketing

Episode 109: Direct Mailing Tactics for Success

October 10, 2024EpisodesAuctioneer, direct mail, heritage brokers and auctioneers, land agent, listings, marketing, real estate prospecting, realtor, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 52:42 — 72.4MB)

Join us as we discuss powerful tactics to use while direct mailing post cards and letters to property owners. The frequency is important as well as the messaging being sent out. Learn how to send information, versus just a direct solicitation. We also discuss planning models for annual marketing spend and how plan for direct mailing a year in advance. Enjoy the show..

Episode 93: Using TikTok to Fuel Your Business

November 21, 2023Episodesmarketing, real estate marketing, seo optimization, social media management, TikTok, tiktok how to, United Country Real Estate, video, video managementthesalering

Podcast: Play in new window | Download ()

We are joined in the studio by professional marketing specialist and bowler (Jeb Brantner) with United Country Real Estate, as he takes through the process of using TikTok. In recent years TikTok has become one of the most popular social media apps and one of the highest trafficked search engines on the planet. Realtors and Auctioneers that have embraced this technology platform are finding strong value with lead generation and brand recognition. Jeb takes us through the process of creating a trending TikTok video and measuring results. Another great podcast show, we hope you find value in this episode.

If you want to reach out to Jeb Brantner contact him at jbrantner@unitedcountry.com

UC TikTok page

Episode 91: Using Google Ad Word Campaigns in your Business

June 8, 2023Episodesadwords, adwords auction, auctions, digital marketing, google adwords, google keyword planner, heritage brokers and auctioneers, marketing, pay per click, ppc campaign, real estate marketing, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 53:24 — 73.3MB)

Huge amount of Google Ad Word knowledge shared by the founder of Adwords Nerds, Dan Barrett. He has built a well respected company that helps brokers, investors and the real estate industry with unique approaches that include using paid traffic, organic traffic and SEO, social media marketing, offline research and much more. In this episode Dan breaks down the process of how your implement Adwords and pay per click (PPC) campaigns. This is a great show so enjoy…

ADWORDSNERDS.COM

Episode 89: Using Artificial Intelligence in Real Estate

May 18, 2023Episodesad copy, ai, artificial intelligence, blogs, chat gpt, computers, digital marketing, Heritage Brokers & Auctioneers, marketing, real estate articles, real estate for sale, realtors, United Country Real Estate, writing blogsthesalering

Podcast: Play in new window | Download (Duration: 1:05:29 — 89.9MB)

The use of Artificial Intelligence (AI) has rapidly become a huge conversation topic across the globe. Programs like Chat GPT allow users to source a wide range of knowledge and data which is delivered in a clean narrative useful format. Technology expert Jim Nowak joins us in the studio to discuss elements of how AI works and better yet, how the real estate & auction community can use it. Enjoy the show.

CHAT GPT

Episode 85: Email Marketing Best Practices with Kayla & Natalia

April 14, 2023Episodesauction marketing, digital marketing, eblast, email, email blast, email marketing, Heritage Brokers & Auctioneers, marketing, real estate marketing, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 41:18 — 56.7MB)

We are joined in the studio by the talented marketing team of Kayla & Natalia to discuss several Email Marketing techniques that will drive higher open rates and create stronger engagement and retention. These two are killing it with digital marketing and their experience with email campaigns, managing post blast metrics and tuning the process to achieve maximum results is paying off in a huge way. We talk about a lot of best practices that will help you secure higher open rates and build a loyal audience over time. Enjoy the show.

Episode 84: Digital Flipbooks and Car Wraps with EMS

April 6, 2023Episodesadvertising, auction marketing, Auctioneer, broker, car wrap, digital marketing, flipbook, marketing, real estate agent, real estate marketing, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 54:23 — 74.7MB)

We are joined by the professional project marketers at Enhanced Marketing Solutions (EMS) to discuss the huge opportunities that exists with digital flipbooks. These are an extremely way to get powerful visual marketing messages out to prospective buyers on upcoming auctions and traditional listings, as well as they can be utilized for listing presentations, agent recruiting and pitch decks. We also leverage their experience with vehicle wraps and vinyl graphics that can drive business and brand recognition, even when your not personally working. This is a very informative episode, so enjoy the show.

Episode 72: How to Win in Google Search Rankings

June 17, 2022Episodesad copy, agents, Auctioneers, auctions, blog articles, brokerage, brokers, google, Google Search, marketing, Online Auctions, real estate for sale, Search Engine Optimization, SEO, united country auction services, United Country Real Estate, websitesthesalering

Podcast: Play in new window | Download (Duration: 59:55 — 82.3MB)

We are joined in the studio by United Country Real Estates technology expert, Jim Nowak as we discuss how Google ranks websites and how we can win the ranking game. Jim offers great insight into the way Google web-crawlers find and rank websites and then offers multiple strategies into ways that office owners can get their websites to rank higher. Join us as we uncover some awesome strategies that may make it possible to get to page (1) on Google searches.

Episode 61: Auction Disclaimers and Using Small Font

December 9, 2021Episodesagent, Auctioneer, auctions, bidder, car auction, marketing, national auctioneer, Online Auction, real estate auction, realtor, realty, terms, ucc code, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 44:20 — 60.9MB)

Auctioneer and auction law professional Mike Brandly joins us in the studio to discuss the use of auction disclaimers and terms & conditions at auction, while using different font sizes to make certain terms less visible. We also discuss a buyers ability to return a purchased auction item if improperly advertised. We are also joined by JW Ross, broker / owner of a professional real estate and auction company in Paris Texas. Great insight and information so enjoy the show.

Mike Brandly Blog

JW Ross Company

Episode 57: Managing Overpriced Listings

August 13, 2021Episodesauction, estate sales, for sale, homes, listings, marketing, real estate, realtor, sales, sellers, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 47:27 — 44.4MB)

Always a hot topic in real estate… What to do with overprice listings and how to manage the seller. This episode we take a dive into how to position the conversation early on with over priced sellers, so you can ultimately arrive at a win/win outcome in the end. Ian Goodyear joins us in the studio with some insight on a recent overprice listing he took and we discuss various ways to handle this all too often issue. Great stories and lessons in this episode, so enjoy.

Episode 54: Aerial Drone Photography with Patrick McBride

June 9, 2021Episodesaerial drones, Aerial Photography, dji drone, DJI Inspire, DJI Mavic, DJI Phantom Pro, FAA Part 107, home photos, imagery, marketing, photography, real estate, realtor, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 53:55 — 53.2MB)

Another amazing show with a leading aerial drone expert (Patrick McBride) as he offers insight into new drone technologies and updated FAA laws & regulations. We always have a great show when Patrick joins us in the studio, tune in and enjoy the education and the laughs. We also play the weird facts game where Trina and Patrick go head to head. Find out who the winner is.

DRONE ON DEMAND

FAA PART 107 LICENSE

The Sale Ring

Real Broker Radio