Tag Archives: Social Media

Episode 24: Instagram and Antiques with Jason Roske



Jason Roske is always a wealth of information and we welcome him back to The Sale Ring. In this episode we discuss Instagram and the advantages of using it for social media marketing. We also talk about trends in the antique auction markets across the country and some of the hot items.

Tune in and enjoy this fast paced episode as we gain insight from veteran auctioneer, Jason Roske of the KC Auction and Appraisal Company.


Episode 20: Viral Video Marketing with Christian Vedder



We are joined in the studio by Christian Vedder of Viral Video Marketing.

Christian is a wealth of information regarding video marketing, optimization and driving maximum traffic to your company and project videos. We also talk about different software and apps that will help you enhance your video capture, upload and marketing experience.

This is a first rate segment with a true professional video marketing guru, so enjoy show.


Episode 18: High Energy Benefit Auctions with Taking Bids Fundraising Auctions



….    If you have every been to a benefit or charity auction and had an AWESOME TIME, then you will especially enjoy this episode with Trisha Brauer of Taking Bids Fundraising Auctions.

Trisha takes us through the process of what makes a professional benefit auctioneer stand out in this highly sought after industry. She also gives great insight into how the benefit and charity auction industry has evolved over the years and what high performance and sophisticated auctioneers are providing to their clients for both growth and retention.

This episode was fun to record and will be packed full of auction industry related information. Sit back and enjoy 45 minutes with our good friend and auctioneer Trisha Brauer.


Episode 17: Exploring Generation Changes with Will Metscher



Understanding generational changes is a key to success for most all companies in the sales industry. We are joined in the studio by Will Metscher with Southwestern Consulting and he walks us through the (5) different identified generations.

Will Metscher always brings a ton of information and great coaching techniques to the show, so tune in and take notes.


Episode 16: Antiques & Collectibles with professional auctioneer Corky Heard



The antique and collectible marketplace has evolved a lot over the past 30 years. Our guest and professional auctioneer Corky Heard from the great state of Oklahoma, as he talks about his experiences with collecting and traveling the country with his father as a forerunner to “American Pickers”.

We discussed all types of interesting collectible items like (soda machines, collectible vehicles, signs, and more). Corky and his father were also long time contributors to the Route 66 museum in Clinton, OK and even sold them an original “Dinky-Diner”, also known as the (Valentine Diner).  Check out the story about these diners online (Click Here).

If you like collecting antiques and historical memorabilia, then you are guaranteed to enjoy this episode.

You can find more about our guest Corky Heard at (SEE BIO)


Episode 15: Powerful Auction Marketing Strategies with John Schultz



This show is packed full of information as we host professional auction marketing guru (John Schultz) at the 2019 United Country Real Estate National Convention in Hilton Head, South Carolina.

John takes us through statistical data regarding consumer shopping trends (onsite vs. online) and how the internet can drive the marketplace to your front door. We also discuss Facebook marketing, Google marketing and how social media has transformed the real estate and auction industry.

This episode was recorded in front of a live audience and produced a huge amount of relevant real estate and auction marketing information. As usual with John Schultz, it was fun and fast, so check it out.


Episode 14: Getting the Most From Public Relations with Angela Smith



Curious how companies get their stories and events published on the news wire and promoted more broadly. We have the answers as we visit with Angela Smith, Communications Manager in the studio.

In this episode we discuss the differences between PR and advertising, as well as what makes a story newsworthy. There is also an advantage to following PR & Blog etiquette which we will uncover.

Angela is a lot of fun to visit with, so make sure to put this episode on your radar and enjoy the show.


Episode 13: Personal Marketing with Joshua Sukraw



Join us as we discuss personal marketing with marketing expert, Joshua Sukraw.

This episode discusses personal branding and effective ways to market yourself through social media, building a solid marketing plan and using your portfolio and testimonials to differentiate yourself in a competitive environment.

Learn how to “Be a Blue Cow” in this marketing episode.


Episode 12: Importance of Professional Business Coaching with Will Metscher of Southwestern Consulting



***  Successful brokers, agents and auctioneers are often seasoned by a “coach” in the business. Join us as we have Will Metscher with Southwestern Consulting in our studio to discuss why coaching can work for those that embrace it.

During this episode we discuss the advantages of identifying (IPA’s) as well as discussing critical success factors that drive performance and results.

Will always comes with tons of information and great topics to dive into. Make sure to tune and take notes.


Episode 11: Auction News and Funny Commentary with Andrew Park



 

We decided to change this one up a little and have some fun.  Auctions have been in the news lately, so with the help of our friend Andrew Park, we have taken the stories in a different direction and injected our comments.

Join us as Andrew, Trina and I get to the bottom of a meteorite called the “Heart of space”, Randy Johnson’s mansion sale, Lynn Swann’s jersey auction, BIG THINGS in Casey, IL and much more.

Guaranteed to be an entertaining time, so buckle up.