Podcast: Play in new window | Download (Duration: 52:42 — 72.4MB)
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Join us as we discuss powerful tactics to use while direct mailing post cards and letters to property owners. The frequency is important as well as the messaging being sent out. Learn how to send information, versus just a direct solicitation. We also discuss planning models for annual marketing spend and how plan for direct mailing a year in advance. Enjoy the show..