Category: Episodes

Episode 94: Building Rapport with Clients

Episode 94: Building Rapport with Clients

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Podcast: Play in new window | Download (Duration: 50:28 — 69.3MB)

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In this episode we discuss the 12 steps to building rapport with clients through effective communication skills, active listening and being responsive.  Trina and Shawn go through a list of time tested essentials for establishing a positive and productive relationship with prospective clients and customers.  We hope you enjoy this info packed episode.

Episode 93: Using TikTok to Fuel Your Business

Episode 93: Using TikTok to Fuel Your Business

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We are joined in the studio by professional marketing specialist and bowler (Jeb Brantner) with United Country Real Estate, as he takes through the process of using TikTok.  In recent years TikTok has become one of the most popular social media apps and one of the highest trafficked search engines on the planet.  Realtors and …

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Episode 92: Listing and Selling Large Ranches

Episode 92: Listing and Selling Large Ranches

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Podcast: Play in new window | Download (Duration: 59:48 — 82.1MB)

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In this episode we are joined by two professional ranch brokers, Jake Hubbell and Loren Williams to discuss their recent listing of the Porter Ranch.  We also discuss the complexities of finding and listing large ranches, as well as how to market them once you have the listing. Both of these brokers bring a diverse …

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Episode 91: Using Google Ad Word Campaigns in your Business

Episode 91: Using Google Ad Word Campaigns in your Business

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Podcast: Play in new window | Download (Duration: 53:24 — 73.3MB)

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Huge amount of Google Ad Word knowledge shared by the founder of Adwords Nerds, Dan Barrett.  He has built a well respected company that helps brokers, investors and the real estate industry with unique approaches that include using paid traffic, organic traffic and SEO, social media marketing, offline research and much more.  In this episode …

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Episode 90: Is a Multi-Parcel Auction the Right Move

Episode 90: Is a Multi-Parcel Auction the Right Move

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Podcast: Play in new window | Download (Duration: 49:55 — 68.6MB)

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In this episode we discuss the use or rather over-use of multi parcel auctions when they may not be in the sellers best interest.  There are times when an auctioneer may recommend the multi parcel auction method because the auction company is accustomed to conducting these type of events.  What if simply subdividing the property …

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Episode 89: Using Artificial Intelligence in Real Estate

Episode 89: Using Artificial Intelligence in Real Estate

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Podcast: Play in new window | Download (Duration: 1:05:29 — 89.9MB)

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The use of Artificial Intelligence (AI) has rapidly become a huge conversation topic across the globe.  Programs like Chat GPT allow users to source a wide range of knowledge and data which is delivered in a clean narrative useful format.  Technology expert Jim Nowak joins us in the studio to discuss elements of how AI …

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Episode 88: Auctioneers Need to put the Sellers First

Episode 88: Auctioneers Need to put the Sellers First

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Podcast: Play in new window | Download (Duration: 54:39 — 75.1MB)

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Mike Brandly joins us in the studio to discuss the differences between white-label online bidding software versus online marketplaces.  We also talk about the use of the Buyer’s Premium and why the industry still has push back from a few auctioneers that have a hard time justifying why they don’t utilize a BP.  As always, …

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Episode 87: Maximizing YouTube Video Marketing with Jeb Brantner

Episode 87: Maximizing YouTube Video Marketing with Jeb Brantner

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Podcast: Play in new window | Download (Duration: 51:02 — 70.1MB)

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Did you know that YouTube is the 2nd largest search engine in the world?  Did you know it was owned by Google, the largest search engine?  We are joined by professional YouTube marketer and all around great guy Jeb Brantner, who is the marketing coordinator for United Country Real Estate.  He takes us through the …

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Episode 86: Commercial Office & Industrial Space with Russell Hughes

Episode 86: Commercial Office & Industrial Space with Russell Hughes

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Podcast: Play in new window | Download (Duration: 52:33 — 72.2MB)

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We are joined by premier commercial broker & consultant Russell Hughes, as he discusses the pending surge of vacant office space that is hitting the markets and what to do with it all.  We also talk about industrial warehouse space the coming growth potential in that market segment.  Huge amounts of warehouses are being built …

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Episode 85: Email Marketing Best Practices with Kayla & Natalia

Episode 85: Email Marketing Best Practices with Kayla & Natalia

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Podcast: Play in new window | Download (Duration: 41:18 — 56.7MB)

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We are joined in the studio by the talented marketing team of Kayla & Natalia to discuss several Email Marketing techniques that will drive higher open rates and create stronger engagement and retention.  These two are killing it with digital marketing and their experience with email campaigns, managing post blast metrics and tuning the process …

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