Tag Archives: Auctioneer

Episode 109: Direct Mailing Tactics for Success

October 10, 2024EpisodesAuctioneer, direct mail, heritage brokers and auctioneers, land agent, listings, marketing, real estate prospecting, realtor, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 52:42 — 72.4MB)

Join us as we discuss powerful tactics to use while direct mailing post cards and letters to property owners. The frequency is important as well as the messaging being sent out. Learn how to send information, versus just a direct solicitation. We also discuss planning models for annual marketing spend and how plan for direct mailing a year in advance. Enjoy the show..

Episode 107: the 15th Annual Auction Expo

September 12, 2024Episodesauction association, auction law, Auctioneer, auctioneers license law, broker license, equipment auctions, expo, land auction, National Auctioneers Association, Online Auctions, online equipment auctions, real estate auction, training sessions, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 46:40 — 44.7MB)

We just completed the 15th Annual Auction Expo in Kansas City, Missouri and had over 100 attendees from 20 states and Canada. The event is in it’s 15th year and growing in both strength and recognition. Join us as we recap the speakers, topics, vendors and all the wonderful auction training that took place this week in KC. Enjoy the show.

15TH ANNUAL AUCTION EXPO

Episode 94: Building Rapport with Clients

November 28, 2023EpisodesAuctioneer, auctions, communication skills, effective communication, home sales, land sales, listings, realtor, sales, sales agent, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 50:28 — 69.3MB)

In this episode we discuss the 12 steps to building rapport with clients through effective communication skills, active listening and being responsive. Trina and Shawn go through a list of time tested essentials for establishing a positive and productive relationship with prospective clients and customers. We hope you enjoy this info packed episode.

Episode 90: Is a Multi-Parcel Auction the Right Move

June 2, 2023Episodesauction bidding, Auctioneer, broker, farm auctions, farm for sale, land agent, land auction, multi parcel auction, multi-par, ranch auction, real estate auction, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 49:55 — 68.6MB)

In this episode we discuss the use or rather over-use of multi parcel auctions when they may not be in the sellers best interest. There are times when an auctioneer may recommend the multi parcel auction method because the auction company is accustomed to conducting these type of events. What if simply subdividing the property into individual tracts and offering them individually would yield a higher return for the seller and not over-complicate the process. We are joined by our good friend and professional auctioneer, Corky Heard from Clinton, Oklahoma as we discuss the strengths and weaknesses with multi parcel auctions.

Episode 88: Auctioneers Need to put the Sellers First

May 9, 2023EpisodesAuctioneer, auctions, buyers premium, coin auctions, commission, Equipment Auction, equipment for sale, estate auction, firearm auctions, Internet Auctions, Online Auctions, Online Bidding, real estate auction, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 54:39 — 75.1MB)

Mike Brandly joins us in the studio to discuss the differences between white-label online bidding software versus online marketplaces. We also talk about the use of the Buyer’s Premium and why the industry still has push back from a few auctioneers that have a hard time justifying why they don’t utilize a BP. As always, Mike is full of insight and a great guest so enjoy the show.

MIKE BRANDLY BLOG

Episode 84: Digital Flipbooks and Car Wraps with EMS

April 6, 2023Episodesadvertising, auction marketing, Auctioneer, broker, car wrap, digital marketing, flipbook, marketing, real estate agent, real estate marketing, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 54:23 — 74.7MB)

We are joined by the professional project marketers at Enhanced Marketing Solutions (EMS) to discuss the huge opportunities that exists with digital flipbooks. These are an extremely way to get powerful visual marketing messages out to prospective buyers on upcoming auctions and traditional listings, as well as they can be utilized for listing presentations, agent recruiting and pitch decks. We also leverage their experience with vehicle wraps and vinyl graphics that can drive business and brand recognition, even when your not personally working. This is a very informative episode, so enjoy the show.

Episode 81: Solving Issues at Auction Events

January 24, 2023Episodesauction, auction bidding, auction terms, Auctioneer, auctions, benefit auction, bidder, Equipment Auction, land auction, legal consult, live auction, Online Auction, registration, terms conditions, United Country, united country auction servicesthesalering

Podcast: Play in new window | Download (Duration: 44:05 — 60.5MB)

In this episode we are joined on the podcast by long time friend and auctioneer Jimmie Dean Coffey as we discuss typical issues that arise at auction and how to handle them. We tell stories that have happened over the years and even some recent events that needed quick attention. Enjoy the show.

Episode 80: Gaining Maximum Value from Trade Show Booths

January 19, 2023Episodesattendees, Auctioneer, auctions, boat show, booth, broker, car show, county show, equipment show, exhibit, exhibitor, fair show, farm show, home show, national show, real estate, real estate show, show booth, trade showsthesalering

Podcast: Play in new window | Download (Duration: 1:02:46 — 86.2MB)

Have you ever set up or worked a trade show booth? Did you question whether or not it is worth the expense and time? Well the industry says that Trade Show Booths are one of the strongest marketing events available, if you know how to work it. We are joined by famed broker JW Ross from Paris, Texas as we discuss how to effectively set up a booth space, work the space, and harvest leads from a well planned trade show event. This session has a lot of insight from getting attendees to engage with your booth to initiating conversation with them. Enjoy the show.

Episode 77: Starting a Commercial Brokerage with Kirsten Flory

August 31, 2022Episodesagent, Auctioneer, broker, building for sale, commercial auctions, commercial banking, Commercial Brokerage, commercial property, commercial real estate, industrial brokerage, lawrence kansas, office for sale, real estate, united country auction services, United Country Real Estatethesalering

Podcast: Play in new window | Download (Duration: 50:03 — 68.7MB)

We first met Kirsten Flory several years ago on a large commercial project in NE Kansas. Since then, she has written books, started a podcast show and most of all, opened her own Commercial Real Estate Brokerage in Lawrence, Kansas. In this episode we talk about all things commercial like the challenges and opportunities that come with opening your own brokerage. We also discuss the commercial real estate industry in post-Covid times and Kirsten offers some great insight into client relationship management and building loyalty that will last a lifetime. Great insight from a seasoned professional, so enjoy the show.

Foundations Commercial Real Estate

The Small Business Mindset (book)

The Small Business Mindset (podcast show)

Episode 73: Beans, Bullets and Band-Aids with Russell Hughes

June 24, 2022Episodesagent, Auction Services, Auctioneer, brokerage, Commercial Brokerage, commercial real estate, consumer products, economy, Hughes Realty Advisors, real estate, shopping, United Country Real Estate, US Economy, US tradethesalering

Podcast: Play in new window | Download (Duration: 58:17 — 80.0MB)

If you have listened to Russell Hughes on one of our previous podcast shows, then you already know he is a wealth of information. This is another great show where we dive into the current status of import/export of consumer goods and products, warehouse space shortages and the industrial boom we are experiencing right now. We also discuss the commercial real estate sectors and what may be on the horizon for retail and office space in America. This is a great show with lots of insight, enjoy.

Hughes Realty Advisors

United Country Real Estate

The Sale Ring

Real Broker Radio